According to God of Prompt (@godofprompt), citing research shared by Prompt Copilot (@prompt_copilot), an MIT study involving 1,900 participants found that AI performance depends equally on the underlying model and the quality of the user's prompt. This concrete finding highlights that prompt engineering skills are as critical as model selection for enterprises looking to maximize the effectiveness of generative AI tools. Businesses can leverage this insight by investing in prompt engineering training and workflows to gain a competitive advantage, as optimal results require both state-of-the-art models and skilled prompt design (source: https://x.com/prompt_copilot/status/2015078773851398575).